The design quality that wins deals—
see it for yourself
Get one complete project designed with the same strategic thinking that helped close acquisitions. No monthly commitment, just proven results.
Choose your project type in the next step
Simple, Fast,
Frictionless

Request
Queue unlimited design projects for one monthly fee

Design & Deliver
Get completed designs within 1-3 days

Launch & Grow
Work directly with your designer via Slack/Trello
4 years ago, I was Design Director at a startup competing for acquisition. Same product, similar metrics, two companies in the running.
We were chosen instead of our competitor.
The reason? The acquiring company said it came down to design quality. Our product simply looked and felt more promising.
That moment taught me something crucial: Great design isn't just pretty pixels— it's the difference between getting funded or forgotten, acquired or abandoned.
Now I help startups access the same design leadership that closed that deal, without waiting months to hire someone like me.
If your product needs to win in a crowded market, you're in the right place.

Tom Rich
Founder of wavy

Pick Your Most Important Design Challenge

Brand Identity Redesign
Complete visual identity that builds trust
Logo design + variations
Color palette + typography system
Brand guidelines document
Business card + letterhead templates

Landing Page That Converts
Strategic page design that drives action
Logo design + variations
Color palette + typography system
Brand guidelines document
Business card + letterhead templates

Product/App Design
User experience that delights customers
3-5 key screens designed
User flow optimization
Interactive prototypes
Design system foundations

Investor Pitch Deck
Presentation that wins funding
10-15 slide deck design
Data visualization graphics
Template for future updates
Print and screen versions

The landing page Tom designed increased our conversion rate by 340%. Best $997 we've ever spent.
— Erin Wilson, erinwilson.tech
One Project, Proven Results
Value Stack
• Strategic consultation ($500 value)
• Enterprise-quality design ($2,000+ value)
• Rush delivery ($300 value)
• Professional Figma files ($200 value)
• Total value: $3,000+ for just $997
What Happens Next
After your starter project, you can:
• Continue with monthly design service ($2,997/month)
• Request additional one-off projects
• Walk away with your completed work (no commitment)
Starter Project
Your Monthly Design Partner.
$997
Pause or cancel anytime
• Complete project in 5 business days
• Professional Figma files + all assets
• Strategic consultation included
• Ready-to-use design files
30-Day Money-Back GuaranteeSee results in your first project or get every penny back. No questions asked.

Zero Risk,
Maximum Results
The Craft Guarantee
If your project doesn't exceed your expectations, I'll refund every penny. 15+ years of obsessive attention to detail means I get it right the first time. Your success is my reputation.
Results Promise
See the same design quality that helped close acquisitions, applied to your biggest challenge. If you don't see immediate improvement in how your brand is perceived, get a full refund.
Personal Attention Guaranteed
I personally oversee every project to ensure the obsessive attention to detail that helped Team.ai get acquired over their competitor.Quality over quantity. Always.
Next available cohort: March 15th
Everything You Need to Know
I guarantee you'll love your project or get a full refund. In 2+ years of design work, I've never had to issue one—but the guarantee stands.
You get enterprise-level strategic thinking (I led design at GoDaddy and Team.ai) with the attention to detail that helped close an acquisition. Plus guaranteed delivery in 5 days.
Absolutely. After your starter project, you can continue with our monthly design service at $2,997/month. No pressure—only if you love working together.
I've never missed a deadline in 2+ years. If there's any delay, you get a full refund—no questions asked. I take delivery commitments seriously—it's part of what helped my previous startup close deals faster than competitors.
Yes. You get all source files, assets, and complete ownership of your design work. Use it however you want, forever.
Choose Your Project & See the Difference
Select your most important design challenge and experience the strategic thinking that closes deals.
In your project, you'll get:
• Strategic consultation to understand your goals
• Enterprise-level design execution
• Unlimited revisions until you're thrilled
• Complete files ready for immediate use